Management Consulting

Offering a personalized approach that produces results without getting lost in process.

 

Business Ally

An ongoing business and operations partnership to set the cornerstone, methods, and accountability for growth.

Scenarios will help you:

  • Lay the cornerstone in your business for growth/expansion

  • Define/refine your reason for being and brand voice, and express them clearly

  • Set clear goals and metrics to measure success

  • Share your workload so you can focus on visioning the next growth of your business

  • Brainstorm new ideas to drive innovation

  • Plan & execute your team growth including support hiring and development

  • Ongoing accountability partner to help you focus on execution to meet your goals 

Business Ally Toolkit:

Strategy & Brand Growth Enablement Operational Improvement
Brand Vision & Reason for being Growth “story” / messaging / Competitive advantage / Sales strategy Operational cornerstones & methods for growth designed & implemented including success metric tracking
Brand positioning & attributes, Creating a lexicon, language for your business Materials to support the growth phases: New section of the website, emails, other communications Processes designed, refined, and improved to execution
Competitive Analysis New product line / offering evolution New hire approach & methods, team building
Cultural Pillars Proofs of concept, testimonials, customer interviews Training & communication rhythms
Target Customer/Segment Review & Messaging End-to-end client experience design Operational rhythms & success tracking
Customer/Buyer Profile Design a marketing plan Coaching for individuals
Strategic Summary of findings & Recommendations Creative brief for marketing assets, execute marketing materials  
 
Strategy+Brand.png

Competitive Review

Target Segment / Industry Review

Customer / Buyer Profile

Brand positioning & attributes

Key messaging by vertical

Strategic Summary of finding & Recommendations

ProductMarketing.png

Product Architecture, including visualization

New product / solutions research / definition

Training documents

Product Marketing Assets:
Sales presentations, one pagers, website content, demos, email marketing, FAQ’s, etc.

SalesEnablement.png

Sales Pitch: Sales “story” / messaging / USPs

Sales playbook & materials for every phase of the sales process

Sales competitive cheat sheet

Case studies & Use cases by vertical

KPI definitions and tracking methods

Sales+ClientOperations.png

Sales Ops new process definition & design

Sales Ops existing process improvement plan & execution

Sales Ops training & communication rhythms

End-to-end client experience design

 

Business Accelerator Toolkit:

 
Strategy+Brand.png

Competitive Review

Target Segment / Industry Review

Customer / Buyer Profile

Brand positioning & attributes

Key messaging by vertical

Strategic Summary of finding & Recommendations

ProductMarketing.png

Product Architecture, including visualization

New product / solutions research / definition

Training documents

Product Marketing Assets:
Sales presentations, one pagers, website content, demos, email marketing, FAQ’s, etc.


 
 
SalesEnablement.png

Sales Pitch: Sales “story” / messaging / USPs

Sales playbook & materials for every phase of the sales process

Sales competitive cheat sheet

Case studies & Use cases by vertical

KPI definitions and tracking methods

Sales+ClientOperations.png

Sales Ops new process definition & design

Sales Ops existing process improvement plan & execution

Sales Ops training & communication rhythms

End-to-end client experience design